What the estimate represents
It approximates the gross online sales that would occur during the stated outage hours if sales were spread evenly across an average 730-hour month. It is a simple planning baseline.
Free AnthroMeka tool · Website operations
What could website downtime put at risk?
Estimate the average gross online sales that may have occurred during a period when your website was unavailable. Use your own monthly website revenue and outage details to see the assumptions clearly.
Calculate with your assumptions
Website downtime sales exposure estimator
Enter your figures below. Calculations run locally in this browser; the revenue values are not submitted to AnthroMeka.
Your estimate
Average online sales per hour—
Total downtime in the month—
Gross sales during outage windows—
Share of a 730-hour month—
Understand the result
Sales exposure is not the same as money definitely lost.
What it does not represent
It does not know your busiest hours, customer behavior, alternate sales channels, abandoned carts, refunds, delayed purchases, profit margin, or whether the site was fully unavailable.
How to improve your estimate
Use a representative monthly online sales figure, compare it with actual analytics by hour, and record the duration and frequency of real incidents. If your sales vary substantially by season or time of day, calculate separate scenarios.
What to do after an outage
Record when it began and ended, affected pages, the visible error, hosting status, and any recent changes. Preserve logs and contact your host or developer when the cause is not clear.
Privacy: the estimator performs calculations in your browser. It does not transmit the revenue values you enter to AnthroMeka.
Need to check your website?
See what your public homepage is showing.
Website Priority Report offers a free 17-category public website diagnostic. It reviews observable signals and explains what passed, what needs attention, and what could not be tested.